Don't Follow Your Dreams
Mercedes-Benz commercial to promote its E-class with an innovative safety tool that detects when you may feel fatigued. This film is worth watching till the end.
"As if you needed any more proof between European and American cinematic viewing tastes, this one also a reasonable demonstration of the different perceptions of Mercedes in the U.S. versus residents of The Continent. It takes a while for anything to happen, but when it does, depending on where in the world you're from, it might make you cock your head a little bit. Follow the jump to watch the 98-second spot."
I'M NOTHING WITHOUT A GREAT TEAM:
Creative Director: Christian Fritsche
Copywriter: Daniel Pieracci
Art Director: Jonas Keller
Agency Producer: Hermann Krug, Vanessa Fischbeck
Production Company: Bigfish Film Production Berlin
Executive Producer: Robert Gold
Director: The Vikings
Director of Photography: Kolja Brandt
Editor: Kai Kniekamp
Sound Design: Hastings Music
VFX Company: Ghost VFX
VFX Supervisor: Thomas Ohlenschlæger, Aksel Studsgarth